£175.00
Designed as a more thoughtful choice for every day, the Gen-FF Roam boots take a chunky, ankle-length silhouette and transform it into a lightweight, easy-to-wear style powered by plant-derived tech. Crafted from buttery-soft leather that's fully lined with soft, fluffy shearling for a cosy finish, this lace-up pair uses featherweight PureForm midsoles to provide balanced cushioning, stable support and smooth heel-to-toe movement, with flexible traction on the sole. Balanced cushioning and stable support. Lightweight comfort for all-day wear. Smooth heel-to-toe movement. Reliable grip for everyday wear. PureForm midsole technology is made with 13% innovative BLOOM® material.
FitFlop exists to take one thing off women’s minds in an increasingly demanding world. It’s built on one simple truth: when shoes are genuinely comfortable, they change how you move through life. By unlocking ease, confidence and freedom in everyday life, women can focus on what matters, not what they’re wearing.