Name: Beauty of Joseon Glow Deep Serum: Rice + Alpha Arbutin
Brand: Beauty of Joseon
Price: 17.00 GBP
Availability: InStock

Beauty of Joseon Glow Deep Serum: Rice + Alpha Arbutin
Benefits: infused with 68% rice bran water and 2% alpha arbutin, it works diligently to illuminate and boost the health of your skin, while helping to target pigmentation

Drawing on Joseon Dynasty-era ingredients - ginseng, rice bran, propolis - Beauty of Joseon brings centuries-old hanbang heritage into the modern skincare conversation. Gentle, radiant and deeply nourishing, its formulas combine traditional Korean beauty wisdom with contemporary science, with the Relief Sun SPF50+ earning a place among K-beauty's most beloved products.

Discover Korean beauty from brands including LANEIGE, Beauty of Joseon and Medicube. The range covers every step of a K-beauty routine, from cleansers and toners to serums, sunscreens and masks, with a focus on hydration and skin barrier care.