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It's time to start applying a primer to your hair (yes, really). Percy & Reed I Need A Hero! Wonder Balm Hair Primer is a beauty multitasker that takes hairstyling to the next level. Simply apply the silicone-free formula to damp, towel-dried locks. The primer packs hair with moisture and smoothes each strand to perfection to make styling an absolute breeze. The leave-in balm (which is even suitable for sensitive skin) then ensures all other styling products deliver amazing results, while making hair feel healthy and look amazing. Top that off with up to 72 hours of frizz and humidity control, plus intense shine, light hold and serious definition - and you'll understand why it's called a multitasker. If ever you needed a hero, now's the time. And this one's going to save the day (and your hair). All Hair Types.
The British haircare brand founded by celebrity hairdressers Adam Reed and Paul Percival, to make salon-quality results achievable at home. Built on years of backstage and red carpet expertise, the award-winning range of shampoos, conditioners, treatments and styling products is designed to be genuinely foolproof, delivering beautiful hair without the fuss.
