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They're Real! Magnet extreme lengthening mascara powerful lifting and lengthening mascara. Lengthening Mascara with a Magnetic Force! They're Real! Magnet is a 36-hour lengthening* mascara with a magnetic force that draws out lashes to Extreme Lengths, making them look 40% longer**. The innovative Extender Brush with magnetically charged core pulls the Magnetic Mineral Enriched Formula up and Out Beyond the tips of lashes for extreme length and powerful lift. Custom-designed ZigZag bristles are strategically positioned to fan out, separate and define lashes. 93% said it was extremely lengthening*** 95% said it lifts and lengthens lashes up and out*** 93% said it gives lashes fullness and length*** *Instrumental test on 21 women. **Than bare lashes. Instrumental test on 21 women. ***Self-evaluation by 110 women after 1 week. Shade: Supercharged black.
Known for its irreverent spirit and cult products that genuinely deliver, Benefit's Brow Bar, Hoola bronzer, They're Real mascara and Gimme Brow+ have each become icons in their category.
