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£310.00
The year was 1947 and although the war had ended, the nation was much changed-and so were our 501® jeans. The end of rations allowed for the return of some familiar 501® features, like the watch pocket rivets. But it also ushered in some updates in response to the changing time and emerging middle class, like a modern, slimmer fit and the removal of extraneous details like the cinch and suspender buttons. And while the back pocket arcuate was no longer applied with paint as it was during the war, it had certainly changed. Thanks to new double-needle technology, the famed double-arched stitch could be mass-produced in uniform size and design, no longer subject to the sewing skills of the individual worker. Today, we reproduce all of these details for these 1947 501® Jeans using the same 12 oz. red line selvedge denim.
The oldest (and probably best-known) denim brand in the world continues to stay relevant with affordable collections for women, children and men that combine heritage with innovation, and improving sustainability with fibres like hemp and recycled materials.
Made with at least 50% organic cotton. Organic cotton is grown without synthetic pesticides or fertilisers, uses less water and emits less greenhouse gas than non-organic.'