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£145
Veja's well-considered design process starts with ethically sourced materials, like the wild Amazonian rubber used for its sneakers' soles. This 'V-12' pair is crafted from supple leather - responsibly produced to minimize environmental impact - and decorated with 'V' logos and heel tabs in smooth sky-blue suede.
A cult destination for trainers, VEJA is a sustainability success story. Sourcing natural rubber directly from farmers in the Amazon rainforest, VEJA prides itself on transparency, fair trade practices and ecologically-minded agriculture, ‘infusing each stage of production with a positive impact’. Proof that style and a social conscience can co-exist.
'Stella McCartney uses of a variety of materials with lower environmental impact, including re-engineered cashmere, certified higher-welfare wool, organic cotton, recycled nylon and polyester and sustainably sourced viscose, and vegetarian alternatives to leather, fur, silk and feathers.'