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£79 £95
Meet Veja: the ethically and ecologically grounded footwear experts leading by example with its array of high-performance, low-environmental-impact trainers. And just like its revolutionary adult collection, the Parisian brand whisks up conscious creations for your little eco-warrior. The brand's silhouettes are full of planet-friendly credentials, featuring everything from regenerated Amazonian rubber soles and recycled plastic mesh uppers to eco-conscious organic cotton linings.
A cult destination for trainers, VEJA is a sustainability success story. Sourcing natural rubber directly from farmers in the Amazon rainforest, VEJA prides itself on transparency, fair trade practices and ecologically-minded agriculture, ‘infusing each stage of production with a positive impact’. Proof that style and a social conscience can co-exist.
'VEJA soles are made with 20-30% natural rubber. purchased directly from seringueiro (rubber tapping) communities in the Amazon forest. VEJA uses a high proportion of organic cotton in the canvas, laces and uppers of many of its models.'