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£300
The curved hem and paneled yoke of FRAME's 'Heritage' shirt give it such a Western feel. It's cut from denim, blended with 15% pre-consumer recycled cotton, and washed in a dark 'Rinse' shade.
It all started with one good pair of jeans – Le Skinny de Jeanne. The super-flattering style was soon spotted on supermodels like Miranda Kerr and Karlie Kloss, and the brand blew up. Today, Frame Denim focuses on flawless design with a European aesthetic – the French “dressed up casual” has become the label’s DNA.