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£40
Selfridges Says: Faithfull the Brand designs clothes with warmer weather in mind. The Bali-based label was born on the beach and lives by it to this day. Don't believe us? Just look to the Sol bikini top. This planet-positive piece is crafted from a recycled polyamide blend and shaped to a balconette neckline. It's the perfect piece to pull on for a day spent basking on the beach or lounging by the pool with a mocktail in hand.
Faithfull the Brand was established in 2012 on the Island of Bali, Indonesia by the two friends Australian Sarah-Jane Abrahams & Norwegian Helle Them-Enger. Their friendship allows them to fuse Scandinavian simplicity with the Australian laid-back spirit. Together they create the perfect balance with their diverse backgrounds in design & marketing, sales & retail.