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£35 £75
Cut to a frameless design for a colour-wash experience, a raised bridge sits above each of the shaded lenses, while the slender arms are designed with shaped tips to slot comfortably onto the ear.
A brand whose aesthetic has been so influential that it’s hard to remember what went before. But when COS launched in 2007 against a backdrop of fast, trend-led fashion, its focus on minimal pieces at accessible prices was a breakthrough moment. With a focus on style over trend, it heralded a new era for interesting, modern, considered design and changed our wardrobes for the better, forever.